Mobile phone network 3 is in talks with ITN and Sky News about feeding clips, produced by its customers, on to television news bulletins. A deal would create a direct channel for anyone caught up in a big news event. 3's UK chief executive said he wants to harness customers' potential as reporters. The onus will still remain on the TV companies publishing the content to check whether it is a bona fide source however.
"Clips from the public definitely add to the story," said a spokeswoman for Sky News. "The best you can get is TV footage that tells the story. The next best thing is citizen journalism where the cameras have not yet arrived or have not been. Some images are very, very powerful. Some of the images from inside the tunnels in the July 7 bombings, for instance, were very powerful."
This deal doesn't appear to really bring anything new to the table, except some exposure for 3. Citizens can already send their images into the news networks should they wish and this perhaps offers a slightly more effective channel. With the rolling 24-hour news channels there is an increasing danger that fake video footage makes it on to network television news and editors need to be even more vigilant than ever to avoid being conned like Piers Morgan.
(Source: The Guardian)