08 June 2010

Lost finale creates opening for Catholicism

The recent Lost finale contained the revelation that the "flash sideways" universe was actually purgatory.

As a result, searches for 'purgatory' (normally at a fairly consistent level) were up to almost five times normal levels (with buzz on blogs also up 700%).

Searches for the definition of the term were also up 160%, with the US, Canada and the UK the most curious.

Occupying the second and third positions on a Google search for purgatory, the Catholic Church may be amongst the more unusual beneficiaries of the Lost phenomenon.

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